Renewal of the fintech company website
Renewal of the fintech company website
Renewal of the fintech company website

Based on confidentiality obligations, the images displayed on this page are for reference purposes.

Based on confidentiality obligations, the images displayed on this page are for reference purposes.

DURATION

3 months

3 months

INDUSTRY

Finance

Finance

Website production

Website production

Website production

Branding

Branding

Branding

Design

Design

Design

SEO

SEO

SEO

Marketing

Marketing

Marketing

Summary

To more effectively communicate our reliability and brand image as a fintech company, we comprehensively reviewed the overall structure, design, and technical foundation of our corporate website. In addition to optimizing for smartphones, implementing SEO measures, and refreshing information architecture, we significantly improved performance for both user experience and search engines through a lightweight and modern front-end design.

To more effectively communicate our reliability and brand image as a fintech company, we comprehensively reviewed the overall structure, design, and technical foundation of our corporate website. In addition to optimizing for smartphones, implementing SEO measures, and refreshing information architecture, we significantly improved performance for both user experience and search engines through a lightweight and modern front-end design.

115%

Monthly organic traffic

115%

Monthly organic traffic

115%

Monthly organic traffic

20%

Improvement of bounce rate

20%

Improvement of bounce rate

20%

Improvement of bounce rate

130%

Monthly inquiries

130%

Monthly inquiries

130%

Monthly inquiries

Challenge

The client faced challenges with their existing website, which was difficult to view on smartphones and had slow loading speeds, resulting in a high rate of user abandonment. Additionally, important information that the company truly wanted to convey was not organized well, failing to give visitors the appropriate impression. Their SEO measures were insufficient, leading to limited search traffic. Moreover, the outdated design was hindering the acquisition of new customers.

The client faced challenges with their existing website, which was difficult to view on smartphones and had slow loading speeds, resulting in a high rate of user abandonment. Additionally, important information that the company truly wanted to convey was not organized well, failing to give visitors the appropriate impression. Their SEO measures were insufficient, leading to limited search traffic. Moreover, the outdated design was hindering the acquisition of new customers.

Approach

We first reviewed the overall content structure of the site, clearly redesigning the user flow and information prioritization. On top of that, we implemented responsive design based on a mobile-first approach to optimize for comfortable viewing on all devices. Technically, we emphasized performance improvement by implementing a lightweight framework, appropriate image optimization, and cache control. For SEO measures, we focused on embedding structured data, optimizing meta information, and designing keywords for each page to contribute to the expansion of search traffic. Additionally, in terms of design, we adopted a sophisticated visual style that aligns with the brand's tone, achieving both credibility and a modern impression. As a result, quantitative and qualitative improvements, such as an increase in user stay time and inquiries, have been confirmed.

We first reviewed the overall content structure of the site, clearly redesigning the user flow and information prioritization. On top of that, we implemented responsive design based on a mobile-first approach to optimize for comfortable viewing on all devices. Technically, we emphasized performance improvement by implementing a lightweight framework, appropriate image optimization, and cache control. For SEO measures, we focused on embedding structured data, optimizing meta information, and designing keywords for each page to contribute to the expansion of search traffic. Additionally, in terms of design, we adopted a sophisticated visual style that aligns with the brand's tone, achieving both credibility and a modern impression. As a result, quantitative and qualitative improvements, such as an increase in user stay time and inquiries, have been confirmed.

Feel free to consult us.

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© 2025 Phinx,inc.

Let’s talk.

If you have any problems with IT, design, marketing, or recruitment, please feel free to consult us.

Quick Response

We typically respond within 1-2 business days.

Clear steps

We will provide specific next steps and a clear estimate.

Feel free to consult us.

By submitting the form, you agree to the terms of use and the privacy policy.

Let’s talk.

If you have any problems with IT, design, marketing, or recruitment, please feel free to consult us.

Quick Response

We typically respond within 1-2 business days.

Clear steps

We will provide specific next steps and a clear estimate.

Feel free to consult us.

By submitting the form, you agree to the terms of use and the privacy policy.

© 2025 Phinx,inc.

Let’s talk.

If you have any problems with IT, design, marketing, or recruitment, please feel free to consult us.

Quick Response

We typically respond within 1-2 business days.

Clear steps

We will provide specific next steps and a clear estimate.