Phinx

Phinx

factory

Phinx

factory

AI use x business digitization, system development

AI use x business digitization, system development

Foreign Nationality & Bilingual Recruitment

Foreign Nationality & Bilingual Recruitment

Strategy, Marketing

Strategy, Marketing

Design & HP creation

Design & HP creation

AI use x business digitization, system development

Foreign Nationality & Bilingual Recruitment

Strategy, Marketing

Design & HP creation

Phinx is a small but elite professional firm that leverages cutting-edge technology and marketing methods along with a global talent network expanding across Asia to unlock new possibilities beyond the identified challenges.

Phinx is a small but elite professional firm that leverages cutting-edge technology and marketing methods along with a global talent network expanding across Asia to unlock new possibilities beyond the identified challenges.

© 2025 Phinx, Inc.

Phinx is a small but elite professional firm that leverages cutting-edge technology and marketing methods along with a global talent network expanding across Asia to unlock new possibilities beyond the identified challenges.

© 2025 Phinx, Inc.

0+

Number of support projects

0+

Number of support projects

0+

Number of support projects

0%

Customer satisfaction

0%

Customer satisfaction

0%

Customer satisfaction

0yr+

Experience in the digital market

0yr+

Experience in the digital market

0yr+

Experience in the digital market

0k+

Number of introducible personnel

0k+

Number of introducible personnel

0k+

Number of introducible personnel

Reasons to be chosen

Reasons to be chosen

Capabilities that support continuous growth 360°


Phinx is not a system development vendor/design firm, but a strategic partner that supports your business growth in the medium to long term.

We are capable of supporting your business in various areas, from marketing to recruitment.

Capabilities that support continuous growth 360°


Phinx is not a system development vendor/design firm, but a strategic partner that supports your business growth in the medium to long term.

We are capable of supporting your business in various areas, from marketing to recruitment.

Capabilities that support continuous growth 360°


Phinx is not a system development vendor/design firm, but a strategic partner that supports your business growth in the medium to long term.

We are capable of supporting your business in various areas, from marketing to recruitment.

  • Major precision equipment manufacturer - DX support

    Sales Planning Deputy Manager O

    "The most notable aspects were the understanding accuracy and the output speed. They thoroughly grasped the vision and goal, engaging in constructive discussions. There was almost no information mismatch, and the quick response in providing proposals was very appealing."

    5.0
  • SaaS vendor - offshore development

    Project Lead

    "Although the development utilized overseas resources, there was no communication barrier, and I was impressed by their technical expertise. Beyond just contract development, their commitment to quality as part of the team truly makes them a reliable partner."

    5.0
  • Foreign IT company - recruitment support

    Japan Country Manager

    "We were almost giving up on hiring due to very rare skill requirements in the market. Phinx used its unique overseas network to quickly connect us with highly skilled candidates we would never meet elsewhere. Their ability to not only meet requirements but also consider cultural fit was invaluable."

    5.0
  • Small System Development Company - Support for Hiring Fresh Graduate Indian Engineers

    Japan Country Manager

    "Hiring new graduates from overseas usually results in fragmented information, complicating selection criteria. Phinx helped by organizing and sharing skills, expertise, and personality beforehand, making interview questions clearer. This allowed for consistent decision-making and better post-hire planning."

    5.0
  • SaaS vendor - offshore development

    Project Lead

    "Although the development utilized overseas resources, there was no communication barrier, and I was impressed by their technical expertise. Beyond just contract development, their commitment to quality as part of the team truly makes them a reliable partner."

    5.0
  • Major precision equipment manufacturer - DX support

    Sales Planning Deputy Manager O

    "The most notable aspects were the understanding accuracy and the output speed. They thoroughly grasped the vision and goal, engaging in constructive discussions. There was almost no information mismatch, and the quick response in providing proposals was very appealing."

    5.0
  • Small System Development Company - Support for Hiring Fresh Graduate Indian Engineers

    Japan Country Manager

    "Hiring new graduates from overseas was challenging due to fragmented information and uncertainties in setting selection criteria. Phinx organized and shared details about candidates' skills, strengths, and communication styles, making interview questions clearer. This resulted in consistent selection decisions and a smooth onboarding process."

    5.0
  • Foreign IT company - recruitment support

    Japan Country Manager

    "We almost gave up hiring due to extreme scarcity in the market. Phinx leverages its unique international network to quickly introduce highly skilled candidates that other firms couldn't. They not only meet our needs but also consider cultural fit in their proposals."

    5.0
  • SaaS vendor - offshore development

    Project Lead

    "Although the development utilized overseas resources, there was no communication barrier, and I was impressed by their technical expertise. Beyond just contract development, their commitment to quality as part of the team truly makes them a reliable partner."

    5.0
  • Major precision equipment manufacturer - DX support

    Sales Planning Deputy Manager O

    "The most notable aspects were the understanding accuracy and the output speed. They thoroughly grasped the vision and goal, engaging in constructive discussions. There was almost no information mismatch, and the quick response in providing proposals was very appealing."

    5.0
  • Small System Development Company - Support for Hiring Fresh Graduate Indian Engineers

    Japan Country Manager

    "Hiring new graduates from overseas was challenging due to fragmented information and uncertainties in setting selection criteria. Phinx organized and shared details about candidates' skills, strengths, and communication styles, making interview questions clearer. This resulted in consistent selection decisions and a smooth onboarding process."

    5.0
  • Foreign IT company - recruitment support

    Japan Country Manager

    "We almost gave up hiring due to extreme scarcity in the market. Phinx leverages its unique international network to quickly introduce highly skilled candidates that other firms couldn't. They not only meet our needs but also consider cultural fit in their proposals."

    5.0

Service.

Service.

AI, System Development, DX

We support development from PoC (Proof of Concept) to enterprise level from scratch. We form project teams based on high quality and your preferences, and we also offer cost-effective offshore development if desired.

Categories

Scratch development

MVP development

DX promotion

Business efficiency improvement

RPA (Robotic Process Automation)

Offshore development

AI, System Development, DX

Foreign nationality, bilingual recruitment, EOR

We support the recruitment of foreign and bilingual personnel, focusing on IT talent. Leveraging our strong relationships with local networks in countries like India and Uzbekistan, as well as with the high-skilled workforce domestically, we provide a system that secures immediately usable human resources.

Categories

Indian IT personnel

Foreign recruitment

Integration of foreigners

EOR

Bilingual recruitment

Overseas new graduate

Foreign nationality, bilingual recruitment, EOR

Strategy planning and marketing execution support

From startups to large corporations, we support everything from formulating growth strategies to executing marketing initiatives such as social media and digital advertising, and marketing automation. We also assist with overseas expansion centered in the APAC region and the establishment of scalable in-house systems.

Categories

Marketing strategy

MA Introduction

Support for in-house digital marketing

Localization

overseas expansion

Business consulting

Strategy planning and marketing execution support

Web design and HP production

A modern and sophisticated design accurately expresses the brand's worldview. We build websites that generate user empathy and engagement. We also offer multilingual website localization and copywriting in multiple languages.

Categories

Brand site

Corporate site

HP creation

CMS construction

Multilingual site

SEO measures

Web design and HP production

AI, System Development, DX

We support development from PoC (Proof of Concept) to enterprise level from scratch. We form project teams based on high quality and your preferences, and we also offer cost-effective offshore development if desired.

Categories

Scratch development

MVP development

DX promotion

Business efficiency improvement

RPA (Robotic Process Automation)

Offshore development

AI, System Development, DX

Foreign nationality, bilingual recruitment, EOR

We support the recruitment of foreign and bilingual personnel, focusing on IT talent. Leveraging our strong relationships with local networks in countries like India and Uzbekistan, as well as with the high-skilled workforce domestically, we provide a system that secures immediately usable human resources.

Categories

Indian IT personnel

Foreign recruitment

Integration of foreigners

EOR

Bilingual recruitment

Overseas new graduate

Foreign nationality, bilingual recruitment, EOR

Strategy planning and marketing execution support

From startups to large corporations, we support everything from formulating growth strategies to executing marketing initiatives such as social media and digital advertising, and marketing automation. We also assist with overseas expansion centered in the APAC region and the establishment of scalable in-house systems.

Categories

Marketing strategy

MA Introduction

Support for in-house digital marketing

Localization

overseas expansion

Business consulting

Strategy planning and marketing execution support

Web design and HP production

A modern and sophisticated design accurately expresses the brand's worldview. We build websites that generate user empathy and engagement. We also offer multilingual website localization and copywriting in multiple languages.

Categories

Brand site

Corporate site

HP creation

CMS construction

Multilingual site

SEO measures

Web design and HP production

AI, System Development, DX

We support development from PoC (Proof of Concept) to enterprise level from scratch. We form project teams based on high quality and your preferences, and we also offer cost-effective offshore development if desired.

Categories

Scratch development

MVP development

DX promotion

Business efficiency improvement

RPA (Robotic Process Automation)

Offshore development

AI, System Development, DX

Foreign nationality, bilingual recruitment, EOR

We support the recruitment of foreign and bilingual personnel, focusing on IT talent. Leveraging our strong relationships with local networks in countries like India and Uzbekistan, as well as with the high-skilled workforce domestically, we provide a system that secures immediately usable human resources.

Categories

Indian IT personnel

Foreign recruitment

Integration of foreigners

EOR

Bilingual recruitment

Overseas new graduate

Foreign nationality, bilingual recruitment, EOR

Strategy planning and marketing execution support

From startups to large corporations, we support everything from formulating growth strategies to executing marketing initiatives such as social media and digital advertising, and marketing automation. We also assist with overseas expansion centered in the APAC region and the establishment of scalable in-house systems.

Categories

Marketing strategy

MA Introduction

Support for in-house digital marketing

Localization

overseas expansion

Business consulting

Strategy planning and marketing execution support

Web design and HP production

A modern and sophisticated design accurately expresses the brand's worldview. We build websites that generate user empathy and engagement. We also offer multilingual website localization and copywriting in multiple languages.

Categories

Brand site

Corporate site

HP creation

CMS construction

Multilingual site

SEO measures

Web design and HP production

Projects.

Projects.

The management team that has been leading the project at the forefront.

The management team that has been leading the project at the forefront.

CEO & Founder

Kyohei Nishi

Joined Rakuten as a new graduate and was in charge of marketing. After that, supported the launch of the Japanese organization at the AI startup Appier, assisting over 100 companies with their digital strategies up to the IPO stage. At Fast Retailing, led cross-company DX projects across more than 20 offices worldwide, contributing to the enhancement and optimization of digital strategies. Later established the company.

CEO & Founder

Kyohei Nishi

Joined Rakuten as a new graduate and was in charge of marketing. After that, supported the launch of the Japanese organization at the AI startup Appier, assisting over 100 companies with their digital strategies up to the IPO stage. At Fast Retailing, led cross-company DX projects across more than 20 offices worldwide, contributing to the enhancement and optimization of digital strategies. Later established the company.

CEO & Founder

Kyohei Nishi

Joined Rakuten as a new graduate and was in charge of marketing. After that, supported the launch of the Japanese organization at the AI startup Appier, assisting over 100 companies with their digital strategies up to the IPO stage. At Fast Retailing, led cross-company DX projects across more than 20 offices worldwide, contributing to the enhancement and optimization of digital strategies. Later established the company.

CTO

Maruti Sharma Nandan

Started my engineering career at Unikaihatsu Software, where I led the development of customer management systems and internal data platforms at Fast Retailing, and drove a security enhancement project at Mercari as the lead of the development organization. I have over 15 years of engineering experience in Japan.

CTO

Maruti Sharma Nandan

Started my engineering career at Unikaihatsu Software, where I led the development of customer management systems and internal data platforms at Fast Retailing, and drove a security enhancement project at Mercari as the lead of the development organization. I have over 15 years of engineering experience in Japan.

CTO

Maruti Sharma Nandan

Started my engineering career at Unikaihatsu Software, where I led the development of customer management systems and internal data platforms at Fast Retailing, and drove a security enhancement project at Mercari as the lead of the development organization. I have over 15 years of engineering experience in Japan.

COO

Makoto Kobayashi

With about 15 years of project management experience, I have led various projects ranging from small scale to hundreds of millions of yen. In an AI digital marketing company, I have created numerous successful examples of MA and CDP utilizing deep learning. I have been involved in the establishment of businesses with a Fintech unicorn company and a blockchain startup. I excel at managing overseas teams.

COO

Makoto Kobayashi

With about 15 years of project management experience, I have led various projects ranging from small scale to hundreds of millions of yen. In an AI digital marketing company, I have created numerous successful examples of MA and CDP utilizing deep learning. I have been involved in the establishment of businesses with a Fintech unicorn company and a blockchain startup. I excel at managing overseas teams.

COO

Makoto Kobayashi

With about 15 years of project management experience, I have led various projects ranging from small scale to hundreds of millions of yen. In an AI digital marketing company, I have created numerous successful examples of MA and CDP utilizing deep learning. I have been involved in the establishment of businesses with a Fintech unicorn company and a blockchain startup. I excel at managing overseas teams.

Steps for Assistance

Steps for Assistance

01

オフィスで話し合うチームメンバー、プロジェクト過程全体での明確なコミュニケーションを表す。

Hearing and brainstorming by professionals

01

オフィスで話し合うチームメンバー、プロジェクト過程全体での明確なコミュニケーションを表す。

Hearing and brainstorming by professionals

01

オフィスで話し合うチームメンバー、プロジェクト過程全体での明確なコミュニケーションを表す。

Hearing and brainstorming by professionals

02

机の上の文書や計画資料、クライアントのニーズに合わせたカスタマイズ済みの解決策を示す。

Support plan made to order

02

机の上の文書や計画資料、クライアントのニーズに合わせたカスタマイズ済みの解決策を示す。

Support plan made to order

02

机の上の文書や計画資料、クライアントのニーズに合わせたカスタマイズ済みの解決策を示す。

Support plan made to order

03

価格情報を示すチャートやグラフ、隠れた手数料のない透明な価格表現。

High transparency and flexibility in project progress

03

価格情報を示すチャートやグラフ、隠れた手数料のない透明な価格表現。

High transparency and flexibility in project progress

03

価格情報を示すチャートやグラフ、隠れた手数料のない透明な価格表現。

High transparency and flexibility in project progress

04

デバイスまたは文書で作業している手、顧客に提供されるプロの成果を表しています。

Output accompanied by business impact

04

デバイスまたは文書で作業している手、顧客に提供されるプロの成果を表しています。

Output accompanied by business impact

04

デバイスまたは文書で作業している手、顧客に提供されるプロの成果を表しています。

Output accompanied by business impact

Frequently Asked Questions

Frequently Asked Questions

What are the advantages of consulting with Phinx?
icon

We value being not just an outsourcing partner but also a partner that works together with our clients to solve their challenges. Regardless of the phase or scale of the business, we draw out optimal solutions from both a managerial and practical perspective, and we will accompany you until the end. Therefore, you can feel free to reach out to us even with vague inquiries.

What industries and company sizes do you accommodate?
icon

We have a wide range of clients, from startups to large corporations, across various industries including IT, travel, consumer goods, and education. Rather than being limited to specific fields, we pride ourselves on our ability to flexibly adopt the optimal approach for each project.

I don't have the requirements finalized before the request, but can we discuss it?
icon

Of course, it's possible. In fact, it's often the case that we start consultations even when the requirements are not clear. We will define the goals together while sorting out the issues in the first meeting. Feel free to reach out at any stage.

Is there a cost for the initial consultation or estimate?
icon

We do not charge for the initial consultation or estimate. You can contact us with peace of mind, as we can start by discussing the specific details of your request together.

What is the process from request to project start?
icon

First, we will hold a meeting based on your inquiry to carefully understand your challenges and wishes. After that, we will propose the optimal structure and approach, and once we have your agreement, we will proceed to contract and commence work. Even after the contract, we will address any small concerns or questions to ensure you can trust us with the project.

Will the cost not be high?
icon

The cost will vary depending on the content and method of consultation, but at Phinx, it does not necessarily have to be expensive. By utilizing AI for efficiency and incorporating a global offshore structure, including India, it is possible to control costs while maintaining quality as needed. Of course, in the end, we will propose the best solution tailored to the client's wishes.

What are the advantages of consulting with Phinx?
icon

We value being not just an outsourcing partner but also a partner that works together with our clients to solve their challenges. Regardless of the phase or scale of the business, we draw out optimal solutions from both a managerial and practical perspective, and we will accompany you until the end. Therefore, you can feel free to reach out to us even with vague inquiries.

What industries and company sizes do you accommodate?
icon

We have a wide range of clients, from startups to large corporations, across various industries including IT, travel, consumer goods, and education. Rather than being limited to specific fields, we pride ourselves on our ability to flexibly adopt the optimal approach for each project.

I don't have the requirements finalized before the request, but can we discuss it?
icon

Of course, it's possible. In fact, it's often the case that we start consultations even when the requirements are not clear. We will define the goals together while sorting out the issues in the first meeting. Feel free to reach out at any stage.

Is there a cost for the initial consultation or estimate?
icon

We do not charge for the initial consultation or estimate. You can contact us with peace of mind, as we can start by discussing the specific details of your request together.

What is the process from request to project start?
icon

First, we will hold a meeting based on your inquiry to carefully understand your challenges and wishes. After that, we will propose the optimal structure and approach, and once we have your agreement, we will proceed to contract and commence work. Even after the contract, we will address any small concerns or questions to ensure you can trust us with the project.

Will the cost not be high?
icon

The cost will vary depending on the content and method of consultation, but at Phinx, it does not necessarily have to be expensive. By utilizing AI for efficiency and incorporating a global offshore structure, including India, it is possible to control costs while maintaining quality as needed. Of course, in the end, we will propose the best solution tailored to the client's wishes.

What are the advantages of consulting with Phinx?
icon

We value being not just an outsourcing partner but also a partner that works together with our clients to solve their challenges. Regardless of the phase or scale of the business, we draw out optimal solutions from both a managerial and practical perspective, and we will accompany you until the end. Therefore, you can feel free to reach out to us even with vague inquiries.

What industries and company sizes do you accommodate?
icon

We have a wide range of clients, from startups to large corporations, across various industries including IT, travel, consumer goods, and education. Rather than being limited to specific fields, we pride ourselves on our ability to flexibly adopt the optimal approach for each project.

I don't have the requirements finalized before the request, but can we discuss it?
icon

Of course, it's possible. In fact, it's often the case that we start consultations even when the requirements are not clear. We will define the goals together while sorting out the issues in the first meeting. Feel free to reach out at any stage.

Is there a cost for the initial consultation or estimate?
icon

We do not charge for the initial consultation or estimate. You can contact us with peace of mind, as we can start by discussing the specific details of your request together.

What is the process from request to project start?
icon

First, we will hold a meeting based on your inquiry to carefully understand your challenges and wishes. After that, we will propose the optimal structure and approach, and once we have your agreement, we will proceed to contract and commence work. Even after the contract, we will address any small concerns or questions to ensure you can trust us with the project.

Will the cost not be high?
icon

The cost will vary depending on the content and method of consultation, but at Phinx, it does not necessarily have to be expensive. By utilizing AI for efficiency and incorporating a global offshore structure, including India, it is possible to control costs while maintaining quality as needed. Of course, in the end, we will propose the best solution tailored to the client's wishes.

Trends and insights

Trends and insights

What’s new

in the market?

What’s new

in the market?

What’s new

in the market?

Person in a white off-shoulder top using a MacBook laptop, with text overlay 'What's new in digital?' and the fabrica® logo in the top corner.
Person in a white off-shoulder top using a MacBook laptop, with text overlay 'What's new in digital?' and the fabrica® logo in the top corner.
Person in a white off-shoulder top using a MacBook laptop, with text overlay 'What's new in digital?' and the fabrica® logo in the top corner.

Feel free to consult us.

By submitting the form, you agree to the terms of use and the privacy policy.

© 2025 Phinx, Inc.

Let's talk.

If you have any problems with IT, design, marketing, or recruitment, please feel free to consult us.

Quick Response

We typically respond within 1-2 business days.

Clear steps

We will provide specific next steps and a clear estimate.

Feel free to consult us.

By submitting the form, you agree to the terms of use and the privacy policy.

Let's talk.

If you have any problems with IT, design, marketing, or recruitment, please feel free to consult us.

Quick Response

We typically respond within 1-2 business days.

Clear steps

We will provide specific next steps and a clear estimate.

Feel free to consult us.

By submitting the form, you agree to the terms of use and the privacy policy.

© 2025 Phinx, Inc.

Let's talk.

If you have any problems with IT, design, marketing, or recruitment, please feel free to consult us.

Quick Response

We typically respond within 1-2 business days.

Clear steps

We will provide specific next steps and a clear estimate.